Home
How Pick a Patner Case Studies All Work Contact

Truism 2: Any attempt to set a new marketing direction must begin with the precise identification of the starting point.

Please take 2 minutes to complete and submit the following as the essential launch point of our conversation.

Do you have a fixed marketing budget : Yes
No
If yes, is it a : Fixed amount
Percentage of revenues
Average annual marketing expenditure : last three years
Estimated this year
Next year
Media used : Newspaper Radio
Television Trade Publications
Direct Mail Internet
Fax Email
Promotional Items Trade Shows
Outdoor Other
How do I measure the results of your marketing efforts : Software package
Management reports
Spreadsheets
Manual record
Do not track
  Other

What are the sources of your business :

 
Repeat business % of total business
Referrals/word of mouth % of total
Walk ins % of total
Advertising % of total
Yellow pages % of total
Outside sales % of total
Inside sales/telemarketing % of total
Other % of total
Not Sure
Your Name:
Email Address: